Flooring

White Label Studio acquires Haven

Calhoun, Ga.—White Label Studio, a full-service digital marketing agency based in Calhoun, Ga., specializing in the home and flooring industries, acquired Haven from Stockdale Design based in Atlanta, Ga. Haven Conference, LLC is known for the community of influencers the company has nurtured over its 12-year history, culminating in an annual conference that educates, empowers and connects both new and

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Flooring

Jen Zurn joins FCEF team

Dalton—The Floor Covering Education Foundation (FCEF) is expanding its team to include a new education project manager and named Jen Zurn, a CFI-certified hard surface installer, to the position. The foundation said this role will be essential to implementing technical college programs across the country and making the training needed to become a flooring installer more readily available.

“We are

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Flooring

Mannington Commercial joins Drawdown Georgia Business

Calhoun, Ga.—Mannington Commercial is one of the newest members to join the Drawdown Georgia Business Compact (Compact), a consortium of Georgia businesses that are working collectively to address growing climate solutions in the state and that share a goal of transitioning Georgia to net zero carbon emissions by 2050. The Compact is focused on scaling solutions in ways that address

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Flooring

Top three ways to keep homeowners on board

(This article was originally published on Houzz.com and has been edited for content and style.)

The global home renovation market is expected to surpass $1 trillion by 2027, according to Global Market Insights. Add in the facts that 56% of homeowners are planning to undertake at least one home project in 2022 and nearly nine in 10 are hiring pros

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Flooring

Retailers React: How do you handle a disgruntled customer?

Every two weeks, FCNews seeks out flooring retailers across the country to offer their advice on hot topics of the day. This week we asked: How do you handle a disgruntled customer?

Here are their responses:

The most critical component is communication. Most customers realize mistakes happen or that certain conditions transpire during the installation. What they have zero patience

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